8:15–9:35 a.m. General Session
Pipeline Perspectives: CAQ Market Research Findings Among High School & College Students
Liz Barentzen, Center for Audit Quality
In this session, you will gain crucial (and surprising) insights into high school and college students’ most current mindset, motivations and priorities in choosing their career paths. Understanding this new talent landscape will help guide
you, colleges, universities and the profession on the most effective ways to build awareness and messaging around the benefits of an accounting major.
Join Barentzen, CAQ's VP of operations and talent initiatives, as she shares
the fascinating findings from CAQ's recent market research. Study results are based on qualitative focus group data and quantitative survey data of almost 4,000 high school, community and 4-year college students. Its purpose was to inform—then
develop—a targeted brand awareness campaign to reach underrepresented high school and college students, with the intent to increase the pipeline overall.
Her session also will address how academia and the profession can use
these findings to reach and engage students about the potential of a career in accounting, as well as make the profession a more inclusive one.
9:40–11 a.m. General Session
Trends in Accounting: Must-Knows for 2022 & Beyond
Courtney Kincaid, CAE, IOM, Indiana CPA Society
As if your students didn’t have enough on their plates, more changes are heading their way—with learning formats, CPA Evolution, the CPA Exam, number of credit hours required to sit in Indiana, changing workforce expectations and
more.
Don't miss this deep-dive into what students and educators will need to know as Kincaid highlights emerging issues students should be prepared to address now or in the future.
11–11:15 a.m. Networking Break
It's time to network with colleagues and visit sponsor tables.
11:15 a.m.–12:15 p.m. General Session
CPA Evolution-Aligned CPA Exam Blueprints
Joe Maslott, CPA, AICPA
The CPA Evolution-aligned CPA Exam is launching in January 2024…only a little over a year and a half from now. You want to start laying the groundwork ASAP, but what does that look like?
Join AICPA Associate Director
Maslott for his update on the research project (practice analysis) to define the Core and Discipline content for the blueprints to be published for public comment in July 2022.
12:15–1:15 p.m. Networking Lunch
It's time to have lunch with colleagues and visit sponsor tables.
Lunch is provided.
1:15–2:45 p.m. General Session
Demand for Digital Acumen & Data Analytics + Idea Exchange
Nolan Taylor, Ph.D., Indiana University Kelley School of Business
Making sense and decisions out of data obviously isn’t a new skill required for an accountant…but being able to perform and communicate an analysis quickly and digitally is. Big data, advanced modeling techniques, business intelligence
and more continue rising in the ranks of technology-related skills that are most sought-after for accounting/finance hires (2021 Robert Half Report).
In his session, Dr. Taylor will discuss how the Kelley School of Business
is helping students increase their digital capabilities by integrating data analytics, cybersecurity and more into its accounting curriculum.
At the end, there will be a group discussion to share ideas about what fellow educators
are doing to build these skillsets for students.
2:45–3 p.m. Networking Break
It's time to network with colleagues and visit sponsor tables.
3–4:30 p.m. General Session
Employer Panel Discussion: Great Expectations—What Employers Expect from Today's CPA
Karli Azar, Somerset CPAs, Tom Bayer, CPA, CExP, Sikich LLP, Andrew Mansaray, DOZ, Mary Kay Prasco, CPA, CFF, Prasco & Associates, PC, Moderator:
Diane Sturek, CPA, Indiana University Kelley School of Business
This always-popular practitioner panel discussion will enable you to meet face-to-face with CPA employers and better understand what they’re looking for in interns and new hires.
Educators are invited to send questions
in advance.